heymoe99 said:ok, maybe i dont totally get it. i dont know any stock holders to ask, and i dont know anybody at the sony hq, so i cant ask them..
what happens if the ps3 flops? they're sitting everywhere. only 1 of my friends owns 1, and my friends have $ (working full time has it's perks). if not many have 1, nobody's gonna buy games.
(the assembly cost was in the list of stuff in the link from GThwait)
if it flops they lose a lot of money, but they make so many things that it won't cripple them, whereas if the Wii completely failed Nintendo would be up sh**'s creek since it really wouldn't have anything to fall back on aside from selling licenses (see: Atari)